Blog
What people say about Red Vine & working with Elina
Lisa Gorry: "It’s fair to say that without the help and passion of Elina at Red Vine, my debut single wouldn’t have been as successful. I had no clue just how much went into getting a track out into the world and Elina’s understanding of how to creatively promote a single in the streaming era enabled me to build momentum towards the release, which then carried post release. Her custom release calendar helped me, as an independent artist working another full-time job, to focus on what needed to be done and broke down the mammoth task into smaller, manageable to do lists. Nothing was too blue sky an idea, so long as I was willing to go the extra mile, and I always felt supported. I would recommend Elina and Red Vine to any new independent artist, for a personalized and passionate approach to creative music promotion."
Together Lisa and I planned her debut single release and launch party, her first headline show, which sold out. We designed a content strategy that shared Lisa's story, and the debut single process. It's always a pleasure working with someone as dedicated and talented as Lisa!
MA-KA: "If I could give Elina more than 5/5 stars, I would. She provides such a professional, carefully curated service, that I can 100% say contributed towards my development as an independent artist. Her services such as providing consultative advice, marketing and media strategies, image and brand development, press management have helped to elevate my career in the music industry. While taking a very structured approach, she genuinely cares about the artists she works with, and she has taught me valuable skills that I can use in future campaigns. I would definitely recommend her if you are looking to take your music career to the next level! She can help you get where you want to be for sure!"
I worked with MA-KA on her sophomore single. Though she has a strong eye for content already, together we created a big picture plan as well as ironed out finer details of the release. We also put together a thorough press strategy that resulted in the single being shared by Nialler9 and District Magazine, among others outlets. I admire MA-KA's hard work and vision!
Finn O'Reily (The Finnjamins): "I have loved working with Elina. She has made the process of marketing a lot easier to understand. She gives clear instructions on what needs to be done and helps you achieve it with a well constructed timeline. It has been a real pleasure working with her."
Finn has all the big ideas and a strong creative vision, he just needs a bit of structure and a plan on how to deliver it and get this out to the world! Together we've designed releases for three of his singles and music videos.
Keenan Flannery: "I worked with Elina for the launch of my second single and my first ever headline show and the hype and talk that I got behind the launch would never of happened if I tried to go at it on my own. She helped me get the single out to the masses with really interesting and out of the box ways to get people interested and she was always willing to lend a hand with stuff she didn't need to like setting up on the night of the launch etc. She really cares about your art as if it's her own which is exactly what you need when it comes to promoting your work!!! I've learned so much about the music industry and music promotion from her and this was the first of many times I will be working with her."
Kenan was such a great client to work with because he's the kind of person who takes all the ideas I suggested and amplifies them. It was great to seem him starting to enjoy the media/ storytelling side of the release process, and his tireless work ethic made him even more of a pleasure to work with!
Rebecca Locke: "Elina truly brought my first single to life! Releasing music nowadays is endlessly complicated and can be intimidating, but with Elina and Red Vine Music’s help it became one of the best experiences I’ve ever had. Elina’s expert release strategies are tailored to each artist, and she provides unique and useful advice to every artist she takes on. There were days when I felt like there was all too much to do and I didn’t know where to start, but Elina picked me up and dusted me off and walked me through it step by step and for that I’m so grateful. When I talk to Elina, it feels like I’m talking to a friend who cares and wants me to succeed- and knows just how to do it! Storytelling is my passion, and working with Elina at Redvine ensured that I got to share my stories to the right audiences and in the most effective way. Thank you Elina!"
I loved helping Rebecca's vision come to life! Her release involved several moving parts (videos, gigs, etc,) and I was able to help her structure it in a way that kept her sane and her audience engaged. I loved seeing the branding and aesthetic qualities of this release come together!
Jade Renee: "Elina was very attentive, responsive and willing to jump on a call whenever it was needed. In the lead up to my debut single release- she kept everything on track and was very encouraging throughout. I would definitely recommend any independent artist in Dublin to reach out to her, it’ll give them the structure needed to be successful."
It was great working with Jade on her single release. She's a first class singer and performer and it was great helping her tell her story and plan a successful single launch, her first headline show!
Aqilah: "As a young artist, I'd say my previous idea of what it takes to create music was quite romanticized. Without Elina's direction, I think the process of creating my EP would have not only been a more challenging and lengthy journey, but a less rewarding one. Elina was able to effectively explain to me how to produce and release my music while keeping it incredibly engaging. When working with her, I was always assured she cared about me and my music, and I very much enjoyed each session I worked with her."
I loved working with Aqilah on the release of her EP! She's a great songwriter with a story to tell, and it was great being able to accompany her through the journey of her first release.
Eva: "Elina and I co-wrote ‘Endless’ in college and after a year we decided to release it. She was incredibly enthusiastic and motivating during the whole process. Her organisation and separation of tasks are curated to make it manageable and less overwhelming. Elina goes over and beyond for her clients and her passion for the music really comes through in the way she works. I loved working with her and you will too."
It was great working with Eva to release this song, we wrote it together and its one of my favourites! We've always had a strong creative connection so it was great working on this release with her.
Graham O'Hara: "Elina and I worked on my debut release and we started from scratch. I had absolutely no idea about how to navigate the world of social media as an artist or go about forming a release strategy. The thought of it was daunting but Elina set about immediately breaking the process down into the individual steps so we could start working on things in priority. Her approach and knowledge of the music scene put me at ease, made me believe that a successful campaign was achievable and made it clear what needed to be done. I couldn't say enough positive things about the experience and I would highly recommend anyone who is looking for this service to consider working with Elina.
Graham was an absolute pleasure to work with! He has a great creative mind, all he needed was a little direction to the project.
Sean Boyd, Wild Tibetan Monks. “Elina helped us promote our music and really brought us to the next level. Between organizing artwork, writing press releases and giving us a social media plan, she gave us the opportunity to get our song out to as many people as possible! She built our entire website and was very reasonably priced. Elina was very down to earth and gave us very honest advice on our project. We appreciated that and we will be working with Elina again in the coming months for sure.”
It was great working with Sean to bring their Sophomore release to the next level. He had great ideas, and together we structured and implemented them.
PIO: From the word go, Elina makes any release she works on her personal mission. I was immensely encouraged by Elina's all-round approach to music marketing and promotion, as well as how it was tailored specifically to me, and my release. Whenever I had any questions, I knew I could hit her up, and that she'd help me find the best solution. Best of all, she's the kind of person that will teach you how to fish, helping you understand the way marketing works as you go along, which I think is increasingly crucial for emerging artists. Quite honestly, I think there will come a time when there may be a few artists kicking themselves, if they pass up the chance to work with Elina and Red Vine. It's only a matter of time before the combination of her solid principles and wholesome approach, and a bit of killer talent, make for a major breakthrough release. Hit her up, you won't regret it.
I loved working with Pio to bring his release to the next level. We dug into the details and structure of his release and he was eager to learn about their impact.
Anne Kenny: I engaged Elina's services in 2020 to help kick start my daughter's singing career as I needed support, knowing nothing really about the music industry. From the get go, Elina saw the potential in my daughter and worked along side her showing her the ropes and teaching her what to do. She really was very hands on, took a keen interest in the process and scheduled in meeting times to keep the momentum going. Such a knowledgeable and pleasant person to work with and very professional too. Thank you Elina.
Sarah and her mom Anne are a pleasure to work with. There is a lot of mixed messaging in the music industry, so focused on setting goals and the steps it took to meet them.
TYG: Elina helped me release and record my debut single. She was instrumental in both the release and recording process. Elina is a wonderfully gifted musician with drive, motivation and most importantly the knowledge of what it takes to succeed. Her ability as a songwriter both lyrically and melodically is a true talent very seldom found. I would recommend Elina to anyone looking for assistance in releasing or recording.
It was great helping Tyg with this project from start to finish: from arranging and recording the track, to the visual and creative aspects, as well as the release.
AIS: I worked with Elina for the release of my single 'Hurts Sometimes.' She also helped me organize my live show, which was a celebration of my first original song release. Through my time working with her, she was very responsive and accommodating. She explained the ins and outs of what PR entails. She made me more knowledgeable as an artist in general. Without her, I wouldn't have had a clue where to start as it was my first single I was releasing. I didn't know what to do or who to email. She's very patient, and she always made timeto respond to any queries I had . The show turned out to be a success. She's very organized in her approach, and I would recommend her to anyone looking for help with PR.
AIS has a load of talent and creativity, it was great helping her release this single as well as launch it at a very successful single launch gig.
Fintan: I’ve worked with Elina on all my recent releases. She’s so easy to work with and really makes it simple and easy to put a great campaign together. Without her, I would be lost in the midst of it all with no idea where to start. It’s reassuring to know that when it comes to all the marketing side of getting a song out into the world, that I have someone that I know I can trust to guide me through it and ensure the song gets the best chance possible of success. All of this for such a reasonable price tag too. I couldn’t recommend her enough and will continue to use her for all of my future releases!
It's always a pleasure working with Fintan, he's an incredibly talented and driven artist. It's really fulfilling helping him get his music out there and connecting with people!
Simon: Elina is a very talented and thoughtful media manager. Working with her showed me how much experience she has managing projects, media, release strategies, getting customers, and working with people. She has a lot of expertise and knowledge but that never got in the way of my vision for my product. I really appreciated that Elina spent a lot of time showing me all of my options and helped me develop some of the ideas so that I could see them in real life. If I had to choose the best thing that she did for me and my product, it would be organising my 'Next Steps'. I could have gone in a lot of different directions with my product but together, we worked on a plan that worked for me and my schedule. The 'Next Steps' were clear and easy to follow through on.
I loved working with Simon as he expanded his already successful board game. I hepled him consider his options, and organize his next steps for the expansion of the product and his business.
Liz: I was lucky enough to have the help of Elina at Red Vine for the release of my debut single. I thought I had a decent understanding of what went into releasing a song before starting the process, but I definitely underestimated how much work was really involved! Elina was a great help in walking me through all of the steps required for my release, which can be very daunting for someone who’s never done it before. She guided me through a structured release strategy, assisted with press release creation and social media marketing ideas, and was a huge support whenever I had any questions or doubts. Thanks again Elina!
It was great working with Liz on the release of her single. She had a fantastic tune and a strong creative vision, I just helped her structure and navigate the release.
Shaking Two Trees: The Bopseys are not a band although we do have a serious passion for music. We also have a serious passion for the game of squash and we engaged Elina to help us with a social media campaign for a squash world record attempt. Working with us she quickly developed the plan to get our message out to publicise the event, our sponsors and raise awareness of the charities we were supporting. Having taken our inputs she crafted the messages and drove the social media postings as well as proving other materials such as posters and emails. Our PR campaign would have been very underwhelming without her help. Her quick responses made working with her very easy especially given the timezone differences. Thank you Elina for all of your help and support. The Bopseys highly recommend Elina!
I worked with The Bopseys on their world record attempt and fundraiser. I organised their digital strategy, such setting up social media accounts, content strategy, creating event pages and promotional graphics, coordinating with sponsors, promoting attendance as well as donations. Was great working with these guys!
Party Dyke Berlin: Elina has been a driving force behind the development of Party Dyke, a queer community events promotion service based in Berlin. Without her talent for developing a brand image, her exceptional motivation, and her aptitude for growth planning and business development, this project would never have gotten off the ground. Her generosity in lending her skills and time to others to help them accomplish their goals and fulfil their potential is testimony to an extraordinary quality of character for which I cannot commend her enough.
Party Dyke had an idea I encouraged them the world needed! I helped them launch the IG page and blog, helped with graphics, brand, and project management, breaking this big undertaking into actionable steps. I love being right because both platforms have grown quickly, offering much-needed commuity resources.
Nick J. Harvey, Boogie Records (Australia): Elina brings an incredible blend of positive energy and sharp focus to tackling the often overwhelming to-do lists of the music industry. Her insights are refreshing, and she’s deeply committed to helping her clients achieve their goals. With her industry experience, depth of knowledge, and willingness to embrace new approaches, Elina is a true asset to anyone looking to succeed in the music business.
I've enjoyed working with Nick on his music project, as well as the larger project of building his label. Nick has great ideas, and I enjoy the role of breaking them into actionable steps and seeing them come to life.
Dexterity: Without Elina, I wouldn’t have been able to keep my release on track and I may have even quit the project altogether. Elina’s accountability sessions give me the gentle push that I need to not only progress, but to do more than I ever would have on my own. She is inspiring, professional, punctual and flexible, and our sessions together are always productive and enjoyable. Elina also has a wealth of experience and industry-relevant expertise which has helped me get a much better perspective on what I needed to do for my release. I 100% recommend Elina as a consult for any project or person looking to meet their project goals.
I've thoroughly enjoyed working with Sarah on her single releases. I'm reminded just how much there is to do as an independent artist, and I love the opportunity to steer this project, offer direction and encouragement, and keep things on track towards our goals.
Bross Beer Hanoi: Hi, I'm Dung from Bross Craft Beer in Hanoi. Thanks for all the marketing tips you teach us to improve our marketing at the shop. This will help us a lot to bring more customers through the door and improve our presence online. I'm hoping to working with you more in the future. Very helpful and knowledgable, we highly recommend Elina!
I stumbled upon this wonderful microbrewery in Hanoi. I noticed their Google Maps Profile could use work, very important as this is the #1 way to attract new customers. We met and did an audit as well as staff training on how to maintain this moving forward.